Marketing apprentice

Summary

This role is ideal for someone who is creative, organised, and curious about how technology is shaping the future of marketing.

Wage

£15,600 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Training course

Multi-channel marketer (level 3)

Hours

Monday to Friday 9am to 5pm

37 hours 30 minutes a week

Start date

Thursday 25 June 2026

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

Key Responsibilities:

• Content creation & campaign delivery
• Write clear, engaging copy for social posts, website pages and blog articles in line with brand tone of voice
• Design supporting visuals in Canva to enhance copy and bring campaigns to life
• Build and publish content across Facebook, Instagram and YouTube
• Support the planning, scheduling and delivery of marketing campaigns
• Assist with email marketing in Mailchimp, including content creation and campaign set-up
• Schedule and manage social content using Hootsuite and social platforms
• Support day-to-day social activity, including short-form video and reels
• Assist with landing pages and on-site updates to improve the customer journey
• Work with the team to ensure all campaigns are delivered accurately and on time

AI & Marketing Innovation:

• Use AI tools to support content creation, research and campaign development
• Assist in improving efficiency through smarter workflows and automation
• Support the team in testing new tools, formats and ways of working
• Help refine AI-generated outputs to ensure quality and brand consistency

Performance & Reporting:

• Monitor performance across social media, email and website channels
• Support weekly and monthly reporting on key metrics
• Identify trends and suggest improvements based on performance
• Assist in tracking engagement, traffic and campaign effectiveness
• Use AI to help support reporting and analysing data

Where you'll work

UNIT 2210
THE CRESCENT
BIRMINGHAM BUSINESS PARK
BIRMINGHAM
B37 7YE

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

LEEP TALENT LIMITED

Training course

Multi-channel marketer (level 3)

What you'll learn

• Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
• Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
• Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
• Use research/survey software to gather audience insight and/or evaluation to support the project.
• Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
• Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
• Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
• Use software to design and create marketing assets to meet the technical specification.
• Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
• Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
• Use a content management system to publish text, images, and video/animated content.
• Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
• Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
• Identify and use data and technologies to achieve marketing objectives.
• Monitor and amend campaigns to meet budget requirements including time and monetary costs.
• Review campaigns regularly to ensure effectiveness, to optimise the results.
• Measure and evaluate campaign delivery to identify areas for improvement.
• Use data analysis tools to record, interpret and analyse customer or campaign data.
• Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
• Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
• Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
• Use research/survey software to gather audience insight and/or evaluation to support the project.
• Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
• Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
• Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
• Use software to design and create marketing assets to meet the technical specification.
• Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
• Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
• Use a content management system to publish text, images, and video/animated content.
• Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
• Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
• Identify and use data and technologies to achieve marketing objectives.
• Monitor and amend campaigns to meet budget requirements including time and monetary costs.
• Review campaigns regularly to ensure effectiveness, to optimise the results.
• Measure and evaluate campaign delivery to identify areas for improvement.
• Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

You will undertake the Multi-channel Marketing Level 3 Apprenticeship, which includes:

• Multi-channel Marketer Apprenticeship Standard Level 3
• Functional Skills in maths and English if required
• You will receive full training and support from the Just IT apprenticeship team to increase your skills
• Delivery method and location of delivery to be confirmed
• Your training will include gaining an internationally recognised Level 3 qualification

Requirements

Essential qualifications

GCSE in:

• English (grade Grade C/4 +)
• Maths (grade Grade C/4 +)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

• Communication skills
• IT skills
• Attention to detail
• Organisation skills
• Customer care skills
• Problem solving skills
• Presentation skills
• Administrative skills
• Analytical skills
• Logical
• Team working
• Creative
• Initiative
• Patience