Sales Development Representative (SDR)

Sales Development Representative (SDR)
Permanent – Full Time – Birmingham City Centre – Office Based

Salary: £25,000 - £30,000 per annum + £400 guaranteed monthly commission + £600 quarterly performance bonus - Progression to Account Manager includes 10% uncapped commission monthly.

About Lovey

Be Part of One of the UK’s Fastest-Growing Finance Companies

Lovey is a leading online finance broker and lender committed to supporting UK SMEs. Since 2016, we’ve helped thousands of businesses access essential funding through our innovative technology platform. Recognised as one of the Top 15 fastest-growing finance companies, certified as a Great Place to Work, and boasting an outstanding 4.9★ Trustpilot rating, we’re continuing to scale rapidly and we’re looking for ambitious Sales Development Representatives to grow with us.

About the SDR Role

This is a fantastic opportunity for driven individuals looking to launch a career in Sales and Account Management. As an SDR, you’ll take part in our structured training academy, designed to give you the skills, knowledge, and confidence to succeed in a professional sales environment. High-performing SDRs often progress into Account Manager roles within 6–12 months, with realistic on-target earnings between £60,000 and £80,000+.

Requirements

What We’re Looking For

We’re seeking individuals who bring enthusiasm, determination, and a hunger to succeed. You’ll stand out if you are:

• Positive, self-motivated, and dedicated
• Resilient with a strong ability to overcome challenges
• Ambitious, entrepreneurial, and financially driven
• Focused on personal development and career progression

No prior sales experience is needed for entry-level applicants, just the right attitude and willingness to learn.

Key Responsibilities:

Leads & Sales Activity

• Manage, quote, and convert inbound loan enquiries efficiently.
• Proactively generate new opportunities from our warm database via outbound calling.
• Identify and nurture new business opportunities to expand our customer base.

Business Development & Strategy

• Support the creation and execution of targeted business, marketing, and sales plans.
• Increase brand awareness through networking and market-relevant promotional activities.

Operational & Compliance Excellence

• Ensure all operational, credit, and compliance criteria are followed.
• Apply fraud-prevention and risk-mitigation processes consistently.

Performance Expectations

• Revenue Growth: Achieve targeted fee income and volume metrics.
• New Business Activity: Maintain high levels of prospecting and lead generation.
• KPI Achievement: Meet or exceed KPIs set by the Sales Manager.
• Cross-Selling: Successfully promote the full suite of products.
• Team Contribution: Play an active role in team meetings and the wider Sales division’s success.

Benefits

What We Offer

• Competitive Salary: £24,500–£30,000 per annum
• Guaranteed Commission: £400 monthly (SDR)
• Performance Bonus: £600 quarterly based on targets (SDR)
• Clear Career Path: Progression to Account Manager in as little as 6 months – uncapped commission at 10%
• Training & Development: Comprehensive sales academy and ongoing coaching