Marketing Manager - B2B
Brief Overview
We’re partnering with one of Birmingham’s most iconic brands to find a sharp & savvy B2B Marketing Manager – someone who loves using a mix of campaigns, such as digital, CRM, email & content that creates awareness & engagement.
If you’re looking for a role with real longevity, this is the one. Many of their senior marketers started in junior roles and have grown with the organisation, and as the commercial offering expands, so does the opportunity to take on bigger campaigns & broader responsibility.
This isn’t just a job. It’s a place to build a career & learn from the best.
The role
In short, you’ll lead B2B marketing activity that strengthens relationships with commercial partners and business audiences. A big part of the role centres on CRM and email – building smart, segmented journeys that support lead generation, nurture pipelines, and drive meaningful engagement. It will also involve the clever use of eye-catching landing pages, marketing collateral & content to tap into the hearts & minds of their audience.
You’ll work together with sales & commercial teams, turning their objectives into clear, targeted marketing activity that supports revenue and retention. Expect a blend of strategic thinking, hands-on delivery, and close cross-team collaboration.
You won’t be doing this alone. You’ll be joining a marketing team packed with talented, experienced specialists across all disciplines. It’s an environment where you’ll learn fast, be exposed to smart thinking, and pick up new skills from people who genuinely know their craft. It’s the kind of place where your development accelerates simply by being around good people who want you to grow.
What we’re after
Someone with around 4–5 years’ B2B marketing experience who understands how to use a mix of marketing tools such as content & social, CRM, email and data to influence pipelines and strengthen commercial relationships. A solid record of building engagement would be quite handy on this one.
You can also spot opportunities for added value & growth and be confident working alongside strong sales teams. You’ll also be comfortable translating business needs into marketing action, and able to bring structure, clarity, and momentum to busy commercial programmes.
You can use data to inform decisions, but don’t get paralysed by it & can balance insight with gut instinct. You can also create things that educate, challenge, or genuinely help – content that makes a buyer stop & think. You’ll also get that markets shift, messaging evolves, channels change & you don’t cling to what worked before – you adjust quickly and intelligently.
If you can think commercially, communicate clearly and enjoy the challenge of B2B marketing with multiple moving parts, you’ll fit right in.
What’s on offer
A salary of up to £40,000 plus a chance to build a career within a well-known Birmingham organisation with the scope to grow your role significantly over time. As the marketing function develops, so do the opportunities, with space to move into more senior strategic positions down the line.
You’ll also get hybrid working, strong benefits, a supportive team, and the chance to shape the direction of B2B marketing for a brand that’s instantly recognisable, that will add significant value to your career & personal development.
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