Life Sciences Sales Executive

Life Sciences Sales Executive Salary: Competitive salary dependent on experience + bonus + company benefits + car allowance Location: Field based - Midlands & North England – Full UK Driving licence essential (We are particularly interested in candidates based around Birmingham and the M62 corridor including Liverpool, Manchester and Leeds) Full-time, permanent About Appleton Woods Appleton Woods are a well-established and highly respected supplier to the life science sector, supporting customers across academia, biotechnology, pharmaceutical, healthcare, research and commercial laboratories throughout the UK. We pride ourselves on delivering exceptional customer service, technical expertise and long-term customer partnerships across our extensive portfolio of consumables, laboratory equipment, reagents, microscopy and associated laboratory products. Due to continued growth, we are now looking to recruit an experienced and commercially driven Sales Executive to manage and grow our Midlands & North territory. The role This is a field-based, customer-facing sales role focused on developing existing accounts and winning new business across the territory. You will build strong customer relationships, generate sales opportunities and drive growth across academia, biotechnology, pharmaceutical, healthcare, research and wider life science organisations. Working closely with internal teams and product specialists, you will ensure customers receive excellent service and support throughout the sales process. Regular travel across the territory is required, along with periodic attendance at the Birmingham Head Office. Occasional overnight stays may be required. Key Responsibilities Managing and developing existing customer accounts across the assigned territoryCreating and executing account plans, contact strategies and customer development plansIdentifying, prospecting and onboarding new customers across the territoryAchieving agreed territory sales and profit targets, including targets by product categoryConducting regular face-to-face customer meetings, site visits, demonstrations and product discussionsDeveloping a strong understanding of customer needs, purchasing routes and future requirementsManaging opportunities and customer activity accurately through the CRM systemWorking closely with internal specialists including equipment, microscopy and reagent teamsManaging sales leads and progressing opportunities through the sales processSupporting supplier relationships, joint customer visits, exhibitions and product initiativesRepresenting Appleton Woods professionally at customer meetings, exhibitions and trade eventsMonitoring market activity, competitor activity and customer developments within the territoryReporting market intelligence, customer feedback and commercial opportunitiesSupporting pricing discussions, contract renewals and framework opportunitiesWorking collaboratively with Customer Service, Internal Sales, Product Specialists and Marketing teams Key Performance Indicators (KPI) The role will be measured against a combination of sales performance, customer engagement and CRM compliance including: Sales Performance Achievement of territory sales and profit targetsAchievement of product category sales targetsGrowth of existing customer accountsAcquisition and development of new customers Customer Engagement Achievement of meaningful customer interaction targetsCompletion of regular face-to-face customer meetingsDevelopment and execution of account plansProactive pipeline generation and opportunity development CRM & Process Compliance Accurate and timely management of customer activity and opportunities within CRMCompliance with reporting requirements and sales processesMaintenance of accurate customer records and forecasting information About you Degree in a life sciences discipline is essentialPrevious experience within a field-based sales, territory management, account management or business development roleExperience selling into laboratories, academia, biotechnology, pharmaceutical, healthcare, research or life science organisations would be advantageousStrong commercial awareness and relationship-building skillsConfident communicator with a professional and credible approachSelf-motivated and able to manage a geographical territory independentlyStrong organisational and time management skillsComfortable working towards sales targets, KPIs and activity expectationsStrong attention to detail and accurate CRM usageFull UK driving licence required If you are a proactive and customer-focused sales professional looking to join a growing and respected business within the life science sector, we would love to hear from you. Apply now with your updated CV.

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